{"id":478,"date":"2018-10-05T12:12:33","date_gmt":"2018-10-05T10:12:33","guid":{"rendered":"https:\/\/2018.milano.wordcamp.org\/?post_type=wcb_session&#038;p=478"},"modified":"2018-10-08T15:41:04","modified_gmt":"2018-10-08T13:41:04","slug":"digital-strategies-a-b-test-e-landing-con-wordpress-google-optimyze-e-instapage","status":"publish","type":"wcb_session","link":"https:\/\/milano.wordcamp.org\/2018\/session\/digital-strategies-a-b-test-e-landing-con-wordpress-google-optimyze-e-instapage\/","title":{"rendered":"Digital Strategies: A\/B test e Landing con WordPress, Google Optimyze e Instapage"},"content":{"rendered":"<p>Creare una strategia di web marketing sfruttando WordPress come base di tutto e integrando tool di A\/B Test come Google Optimyze in grado di fare varianti a\/b e testi multivariati con pochi passaggi, tutti con interfaccia grafica. In pi\u00f9 vedremo come integrare Instapage come piattaforma per le landing, indispensabili per le strategie di digital advertising e SEO.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creare una strategia di web marketing sfruttando WordPress come base di tutto e integrando tool di A\/B Test come Google Optimyze in grado di fare varianti a\/b e testi multivariati con pochi passaggi, tutti con interfaccia grafica. In pi\u00f9 vedremo come integrare Instapage come piattaforma per le landing, indispensabili per le strategie di digital advertising &hellip; <a href=\"https:\/\/milano.wordcamp.org\/2018\/session\/digital-strategies-a-b-test-e-landing-con-wordpress-google-optimyze-e-instapage\/\" class=\"more-link\">Leggi tutto<span class=\"screen-reader-text\"> &#8220;Digital Strategies: A\/B test e Landing con WordPress, Google Optimyze e Instapage&#8221;<\/span><\/a><\/p>\n","protected":false},"author":16326798,"featured_media":1125,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1542454200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[477],"footnotes":""},"session_track":[283635],"session_category":[],"class_list":["post-478","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-sala-1"],"jetpack_shortlink":"https:\/\/wp.me\/p9RJ8n-7I","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"session_date_time":{"date":"Novembre 17, 2018","time":"12:30 pm"},"session_speakers":[{"id":"477","slug":"alessandro-frangioni","name":"Alessandro Frangioni","link":"https:\/\/milano.wordcamp.org\/2018\/speaker\/alessandro-frangioni\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/478\/revisions"}],"predecessor-version":[{"id":1070,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/478\/revisions\/1070"}],"speakers":[{"embeddable":true,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/477"}],"author":[{"embeddable":true,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wporg\/v1\/users\/alessandrofrangioni"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/media\/1125"}],"wp:attachment":[{"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=478"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=478"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/milano.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}